By accessing or using Lifft Marketing’s website, applications delivered via the web, and other related services (collectively, the “Service”), you agree to these Terms & Conditions. Our handling of personal data is governed by our Privacy Policy, which forms part of these Terms.
We reserve the right to change these Terms at any time, and if we do so, we will post changes and updates to this page. Please refer to this page periodically to inform yourself if changes have been made. When you sign up for Lifft Marketing and use the Service you agree to accept these Terms.
Email & SMS usage
1) Requirements
Customer will follow these guidelines when sending emails and SMS using the Service:
- 1a — All email sending metrics must remain within our delivery provider’s acceptable thresholds. The provider reserves the right to update the parameters of the acceptable sending threshold without prior notice.
- 1b — Acquiring or sending to a third-party mailing list is prohibited. Use of contact lists that are bought, rented or scraped from third parties is prohibited by law in most countries, and is absolutely prohibited on our servers.
- 1c — Emails and SMS (unless transactional) can only be sent where permission has been expressly obtained, and can only be sent to recipients who have granted clear, explicit and provable consent to receive communication. This consent should be granted through a confirmed single or double opt-in system that clearly expresses the topic of the subscription via an unmarked-by-default checkbox.
- 1d — Proof of consent must be provided in the event of an escalated abuse complaint. At any given moment, you must be able to provide information regarding all email addresses and/or telephone numbers to which you’ve sent communications through the platform, including the basis of consent and when/how it was collected.
- 1e — An unsubscribe link must be included in every marketing email campaign, and all marketing SMS must provide recipients the right to opt out. You must honor unsubscribe requests without undue delay. Transactional and confirmation messages do not require an unsubscribe link.
- 1f — Sender name and status must be clearly communicated in every message. “From”, “To” and “Reply-To” fields must accurately identify the sender. When sending on behalf of a partner or third party, the message must clearly communicate this, and any third-party domains must be validated by the sender.
- 1g — Readily publish on your website, and comply with, a privacy policy that meets legal requirements, and include a link to that policy in the body of each email.
2) Prohibited behavior
You may not use our platform or Services to engage in, foster, or promote illegal, abusive, or irresponsible behavior, including (but not limited to):
- 2a — Any activity likely to breach applicable laws, codes or regulations, including data-privacy laws and laws relating to unsolicited commercial electronic messages.
- 2b — Any activity intended to withhold or cloak identity or contact information, including the omission, deletion, forgery or misreporting of any transmission or identification information, such as return mailing and IP addresses.
- 2c — Interfering with or otherwise negatively impacting any aspect of the Services or any third-party networks linked to the Services.
3) Prohibited content
You may not publish, transmit or store on or via the Services any content (or links to content) that is reasonably believed to be illegal, harmful, unwanted, or a threat to the public. Unless sufficient and specific guarantees are provided at our sole discretion, we do not work with senders who promote the following, whether permitted by law or not:
- Payday loans, debt-collection agencies, affiliate marketing, or anything that can be considered abusive or dishonest;
- Gambling activity in violation of any required licenses, codes of practice, or technical standards required under applicable law;
- Content that constitutes, depicts, fosters, promotes or relates in any manner to child exploitation, bestiality, non-consensual acts, or that unlawfully exploits persons under 18 years of age;
- Content that is excessively violent, incites or threatens violence, contains harassment or hate speech, creates a risk to a person’s or the public’s safety or health, compromises national security, or interferes with a law-enforcement investigation;
- Content that is unfair or deceptive under consumer-protection laws of any jurisdiction, including chain letters and pyramid schemes;
- Content that is defamatory or violates a person’s privacy; or that is otherwise malicious, fraudulent, or morally repugnant.
4) Excessive use of shared system resources
You may not use any shared system in a way that unnecessarily interferes with its normal operation or that consumes a disproportionate share of its resources. We may require you to repair coding abnormalities in your application if it unnecessarily conflicts with other customers’ use of the Services. We may quarantine or delete any data stored on a shared system if the data is infected with a virus or is otherwise corrupted and has the potential to infect or corrupt the system or other customers’ data.
5) Email validation requirements
Without limiting any other provision, with respect to any of the Services’ email-validation features or functionality, you may not:
- 5a — Use the Services to verify the email address(es) of any person who has not affirmatively consented (opted in), or who has expressly opted out from receiving email from you;
- 5b — Use the Services to validate email addresses that were purchased, rented or similarly obtained from a third party; or
- 5c — Use the Services to harvest or generate email addresses, or otherwise determine the existence of unknown email addresses.
Refunds for services
If you have purchased a “Service” (for example, advertising or CRM services):
- You must request a refund in writing by contacting [email protected];
- Your request for a refund must be made within thirty (30) days of your purchase;
- You must not have completed your onboarding. If you have completed onboarding, you understand that our services have begun and our team has gotten to work — at this point there will be no refund for the month.
Cancellation
You must request cancellation of services in writing by contacting [email protected]. Cancellations must be made within 2 business days of the next billing cycle. (Note: the reduced-rate REALTOR® Toolbox requires a 12-month subscription.)
Contact
Please contact us with any questions or concerns regarding these Terms.
Customer Support Team: [email protected] · +1 877-330-6353